Google Drive price cut just fucked DropBox, Box

I’ve been on the edge of my free 15GB storage with Google Drive for the last couple months, so the news today that Google lowered their prices were well-timed. 

The next step up from the free package, the 100GB plan, used to be $4.99/month, not cost-prohibitive, but at that pricepoint, it wasn’t a consideration. With today’s announcement, the 100GB drive is now just $1.99 — 60% off from the previous price point. That’s a non-closeout, closeout price.

Must be nice to be a hugely-profitable company that can afford a loss leader move like this.  At $2 a month, this makes the decision to upgrade an easy decision not just for me, but millions of others. That means not looking for alternatives.  Sorry Box and DropBox — this isn’t good news for you.

Under the old $4.99 plan, when I hit my limit I would have just spent an hour or so deleting large files or moving them locally.

Now because it’s a laughable $2/month, I’ll likely just sign up for more storage.

 

 

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