We’ve all been there: we arrive at a website where we really, really want to purchase the product or service they provide, but have never heard of the brand so we pause. And this being the Internet, we have to be extremely careful where we put our credit card and personal information not to mention whether that website will provide what they promise.
So is Flock Social a real company?
You’re reading this review because you’re interested in but never heard of Flock Social and want to you know whether it’s a legit service or fake. Having a career in the tech industry that often needs to vet the quality of websites, we’re going to use those same check points to evaluate Flock Social so you can make a more informed purchase (or not).
At the end of the day, it’s not unlike visiting a bookmaker, you assess the chances and odds before placing your bet down. We’ll do that below by auditing their site to see if you can trust Flock with your money. Check out the following 10 check points on how we audited Flock Social for legitimacy as a company:
Legit Flock Social has a LinkedIn company page.
Legit On that company page, they have a published out physical address. Obviously this could be a P.O. Box or a fake address, but most fake companies wouldn’t go to the trouble of faking an address for $50.
Kneza Mihaila 11-15
Belgrade, Stari Grad 11000, RS
The fact that Flock Social provides an actual address tells us they’re not concerned with angry customers showing up to their doorstep.
Legit Unlike the vast majority of these social media grow-your-follower platforms that have a two “employees” working out of their homes, Flock Social has 24 employees according to LinkedIn. If you scan their employees, they have actual titles you’d see in a company: Customer Service, Content Creators, Developers and Engineers, Optimization Manager, and Human Resources.
Neutral As of this analysis, the company has 79 reviews on Trust Pilot with an overall rating of 4.7 stars. That’s nice but we can only provide a neutral on this because the first review was just a few months ago in December 02, 2020 and many of the reviews come from reviewers with only one review — Flock Social.
Legit Their website also passes the eye test. There’s a difference between a website being run by a couple people vs. one that has multiple employees. Usually that attribute manifests itself in how robust the website is (or not). Sites that are questionable typically only have a homepage and pricing page, Flock Social’s site also has a how-it-works page, a blog, a contact us page, an FAQ page and a case studies page.
Neutral On the blog, we wish they had more than seven blog posts. A sign of a good company will usually have enough resources to create quality content to show their expertise in their area of focus.
Legit Flock has a couple different in-depth programs you wouldn’t see from a company trying to scam; they have a page that offers white label, marketing agency integration where they can be subcontracted to do social media marketing and an affiliate program.
Neutral Though they have a contact us page, it’s just a form. When vetting sites, we prefer seeing email addresses published on the site. The presence of an email address on the site is one way they show that they care about their customers.
Legit Flock Social also has a case studies page which purportedly features real customer testimonials. The presence of real customer reviews is always a relief as it shows that there are other companies/people using the product (and vouch for it).
Legit Flock Social also has a professionally shot video talking about their service and features their CEO. Again another effort that most scam websites wouldn’t provide.
Legit Flock Social also offers up a one-week free trial of their service and doesn’t require you to put in a credit card or any personal information (outside of your Instagram credentials). We ran through the steps and found that to be true.
So is Flock Social a scam or legitimate?
Now this being the Internet; it’s actually really easy to fake many of our points above, but typically companies that are looking to scam or provide a fake product or service won’t go to that level of detail especially for the money that Flock Social is asking for. All things considered with eight legit scores, three neutral and zero scams, we’re ~90% certain that Flock Social is a legitimate company.
So if you’re interested in growing your Instagram followers, you can be confident that the company is on firm grounding so go ahead and get started on that 7-day free trial to test out if their service works. If you have experience with the company, please share your comments and reviews below.