Why I chose SEMrush over AHREFs when it comes to SEO keyword research

SEMrush and AHREFs are two of the prominent SEO research tools on the market. They’ve been around for years and both offer unique benefits, but both are not created equally when it comes to keyword research.

Continue reading “Why I chose SEMrush over AHREFs when it comes to SEO keyword research”

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Shopify SEO: Is Shopify’s redirect tool a 301 redirect? The inner workings of Shopify’s native redirect tool

Shopify is the largest e-commerce content management platform in the United States, if not the world, so I take particular interest in how the CMS manages SEO with their native tools. Today I’ll go into detail how the Shopify system processes redirects.

12 ways to re-purpose old pages, outdated content and blog posts for improved SEO

Every company that has a blog or been around for many years has created content that’s now outdated, irrelevant, off-message or seemingly offers no value. So what does a company do with that content? Continue reading “12 ways to re-purpose old pages, outdated content and blog posts for improved SEO”

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Should I be doing SEO for a lead gen page or campaign landing pages?

Your company is creating some type of short-term page — usually a campaign landing page or some lead generation form with 57 words of copy on the page  — and they want to optimize that page for SEO. Continue reading “Should I be doing SEO for a lead gen page or campaign landing pages?”

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How soon after Google recognizes my 301 redirect, can I take down my domain / website?

Whether a redirection of one page or a complete migration from one domain to new URL, 301 redirects are needed to ensure that whatever SEO authority your page or website accumulated will be passed on to the “new” address. Continue reading “How soon after Google recognizes my 301 redirect, can I take down my domain / website?”

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Why long-form content is great SEO (and will always rank better than short-form)

Content has always been a large part of any successful SEO landing page, blog post or article, but despite it being around for as long as SEO has been, we only recently began understanding that the length of the content matters. Continue reading “Why long-form content is great SEO (and will always rank better than short-form)”

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How long does it take for a “noindex” to reflect on Google, other search engines?

Noindex is a way for webmasters to tell Google and other search engines not to include that particular landing page or pages in their search results. Continue reading “How long does it take for a “noindex” to reflect on Google, other search engines?”

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Read this story so you know when to fire your SEO client before it’s too late

I’ve been doing SEO for almost as long as the industry has existed (um, a long time) and am always up to share my experience with friends or connections that are interested in creating a website or looking for tips on how to optimize for search engines. Continue reading “Read this story so you know when to fire your SEO client before it’s too late”

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What does the “Chrome will show security warnings” message(s) I received mean? And how do I fix it?

In the last 24-36 hours, millions of webmasters received a message from Google Search Console (formerly Google Webmaster Tools), warning them that their websites will begin showing “security warnings” if they don’t make changes to their site by October 2017. Continue reading “What does the “Chrome will show security warnings” message(s) I received mean? And how do I fix it?”

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Why can’t I see the Wikipedia referral URL in my Google Analytics data?

might be looking at your Google Analytics and seeing that Wikipedia is a large chunk of your referral traffic. That’s great news, but you can’t see which specific Wikipedia entry it came from. Continue reading “Why can’t I see the Wikipedia referral URL in my Google Analytics data?”

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Should I worry when Google changes my SEO titles on search results?

Every few months or so, I get a question regarding why meta titles differs from how they’ve coded them on their landing page to what Google is displaying in their search results. Continue reading “Should I worry when Google changes my SEO titles on search results?”

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How to use ‘autocomplete’ and query predictions for SEO keyword research

Effective SEO keyword research involves more than just 5-10 minutes and Google’s Keyword Planner. Most SEOs use varying tools to get to their final list of campaign keywords. Continue reading “How to use ‘autocomplete’ and query predictions for SEO keyword research”

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Facebook has made the web a smaller place

A recent Medium post titled “The Web We Need to Save” went viral. Though I found it to be a little annoying at points, it had some insightful thoughts about how the web has changed in the last decade. Continue reading “Facebook has made the web a smaller place”

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Finding “Sharer Zero”: How can I see who shared my Facebook post?

As the webmaster of a couple websites, there’s been a few occasions where I woke up to see a post was shared out on Facebook, went viral and my website traffic spiked from it.  Continue reading “Finding “Sharer Zero”: How can I see who shared my Facebook post?”

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Select and Search: Copied text on Chrome activates Google search

On my mobile phone, I recently highlighted some text in an article and a header with Google’s logo and the selected text popped up from the bottom of the screen. Continue reading “Select and Search: Copied text on Chrome activates Google search”

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What is the ‘hsrd.yahoo.com’ referrer? Is it a virus, Homeland Security or something else?

Yesterday, I noticed one of my sites receiving a ton of referrer traffic from a Yahoo subdomain — hsrd.yahoo.com. Continue reading “What is the ‘hsrd.yahoo.com’ referrer? Is it a virus, Homeland Security or something else?”

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How to avoid creating SEO doorway pages (with examples)

With a coming Google algorithm change targeting “doorway pages”, I’ve been thinking about what exactly a doorway page looks like and how one would detected by the Big G. Continue reading “How to avoid creating SEO doorway pages (with examples)”

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Image Optimization: Separate yourself from the pack with image SEO

In my experience, everyone wants SEO traffic and search engine visibility, but most companies don’t want to invest the time to do SEO correctly. Continue reading “Image Optimization: Separate yourself from the pack with image SEO”

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How to Use HTML to stylize hyperlinks without an underline

By default, hyperlinks come with underlines to help differentiate a link from regular text, but there are times when you don’t want the hyperlink to stand out, to create an HTML link with no underline  Continue reading “How to Use HTML to stylize hyperlinks without an underline”

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Don’t be scammed by “Search Engine Registration” services for your domain

If you recently registered a new domain name at GoDaddy, you may have received an official sounding emails talking about “Search Engine Registration” or “Index Review Details”  Continue reading “Don’t be scammed by “Search Engine Registration” services for your domain”

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Your Readers Love Consistent Content (with links to our client’s companies!)

In addition to this website, I run a couple other websites, so I am a target for emails that offer up a variety of services, including SEO, guests posts, search engine registration (!), affiliate marketing, etc.   Continue reading “Your Readers Love Consistent Content (with links to our client’s companies!)”

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