When are the review embargo dates for ‘Doctor Strange in the Multiverse of Madness’?

Now that advanced tickets for Doctor Strange in the Multiverse of Madness broke Fandango’s first day ticket sales records for any movie that has released in 2022, it seems that the second installment of Doctor Strange is going to be a success financially. How much money will the first MCU film of 2022 make after it officially releases on May 6th, 2022?

There’s no doubt that any MCU movie is going to do well at the box office, but how much it garners depends on several different factors. We know that fans are excited to see what happens after Endgame, we know that Strange played a huge role in 2021’s biggest box office film Spider-Man: No Way Home, we know that Wanda is going to appear in the film after the successful WandaVision Disney+ show, and we know that because it’s touching on the multiverse, there will be some surprising and unexpected cameos.

Another factor that shouldn’t be underestimated is how it’s received by critics and fans alike. How a film is reviewed determines how much legs it will have.

Reviews determine the long-term health of a movie

Critics get to screen films before they’re officially released in hopes of that their reviews will build momentum for a great opening weekend. Those reviews and the buzz they create will influence theatre-goers to see a film they might not be initially interested in. Just as when a movie wins the Academy Award for the best film, the ultimate review, drives demand shortly thereafter.

Nowadays it’s not just traditional critic reviews, but social media reviews (typically tweets) are allowed a few days before the more-detailed (and hopefully spoiler-free) reviews start coming out.

That all depends on when the studio decides to lift what they call an “embargo” on reviews of the movie.

When will the review embargos lift for Dr. Strange 2?

So when can we expect the reviews for Doctor Strange in the Multiverse of Madness to come out? As mentioned, movie studios have what they call review embargos meaning that no reviews are allowed until the embargo is lifted. The timing of these differ, but based off how movie timelines typically work the last few Marvel movies, we can expect the social media embargo to lift up to a couple weeks AFTER its world premiere. Take a look at the embargos and when they were lifted for the last three Marvel films.

Marvel Movie Review Embargo Dates
Year Movie Social Media Review Release
2021 Spider-Man: No Way Home Dec 13 Dec 13 Dec 17
2021 The Eternals Oct 19 Oct 24 Nov 5
2021 Shang-Chi and The Legend of Ten Rings Aug 17 Aug 23 Sept 3

Generally it’s not difficult to estimate when embargos will be lifted, but the Doctor Strange sequel is different. If The Average Socialite is to be believed, the red carpet world premiere for Doctor Strange in the Multiverse of Madness will be May 2nd. That’s just four days before the it’s released to thousands of theatres.

Why is that important? Well because social media and full review embargos can’t be lifted until after critics have watched the film. Unless there are private screenings, that means it won’t be until after the world premiere.

Once the red carpet premiere is finished in Los Angeles (it’s set for 6:30-10:30 PM), we can expect the social media embargo to be lifted with immediate social media reactions on May 3rd in the early AM once the world premiere showing has completed. And we can expect full reviews shortly thereafter. On that shortened timeline, this is a very similar to the review embargo and social media embargo to that of Spider-Man 3.

Update: A couple tweets came out the last couple days confirms that the review embargo will be lifted Tuesday, May 3rd at 6:00am PT.

Keep in mind that none of this is official; we’ve just connected disparate data points on the internet, but May 2nd/3rd as the date when the review embargo will lift makes sense. This all lines up considering all the information that is available.

The short turnaround follows the timing that Spider-Man: No Way Home had for review embargos in relation to the full release which is if true, is an intentional move from Disney and Marvel Studios to prevent any spoilers from leaking seeing that the sequel is very likely going to have some crazy cameo after crazy cameo.

We’ll update this post as more information becomes available.

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Here’s a few tips that will help you conquer social media algorithms

Social Media has taken over the world! What started as a place to catch up with old friends and share your life with families has now become much more. These days, social media is a career, a marketplace, a news stream and so much more. Influencers on many social media platforms can make six-figure salaries thanks to the power and reach of these platforms. However, one aspect of social media that many influencers and rising influences struggle with is the social media algorithms. The algorithms that run these platforms are continually being improved and updated to improve user experiences and stop those who try to manipulate the system. While this may sound good, it can make the process of creating content and growing your reach an extremely difficult task, unless you understand how the algorithm currently works. Here are some ways to conquer Social Media Algorithms.

Diversify!

Diversifying on both content types, content strategy and across multiple platforms is key to ensure a constant reach. This allows you to offer a wide range of entertainment through your content. This means when one type of content is not doing as well you are still covered, since you have more than one to rely on. While text and image posts are so 2008, it does not mean you should get rid of them completely. However, you should mix them up with multi photo posts/ carousels or make use of video posts, which have been shown to have enormous reach.

While Instagram may seem like the biggest platform and TikTok may seem like the new kid on the blog, it is still best to diversify your content across multiple platforms including Twitter, Facebook, Pinterest and even Tumblr. More platforms can lead to more reach.

Learn How the Algorithms work

You cannot expect to master something or be ahead of the game when you have not taken the time to study it. Taking the time to learn about each social media platform and how their algorithms work is a vital part of mastering the social media space. Reading social media blogs, following those who share about algorithms and running constant social media tests are all part of mastering the algorithm.

Act Fast!

No matter how good your content is or how captivating your story is, timing can make or break your reach. By acting fast and efficiently as something happens or at the right time is the best way to reach the most people. It is also the best way to join trending #tags and climb to the top of these #tags. Act fast and post at the right time.

Pay to Play

You may think that running ads is going to hurt your organic growth strategy, but you could not be more wrong. By paying for ads, you will get more exposure that could lead to more followers. More followers leads to more engagement that in turn can lead to reach that is more organic. Try experimenting with some paid ads to see what works best for your brand. Another option in the pay-to-play space is to sign up with a platform that assists in increasing the social media metrics that matter most to that network usually by improving engagement.

Be Consistent

While each social media platform is different and each algorithm works differently, consistency has been shown to be crucial. Posting high quality content consistently has been shown across the board to be a great strategy. However, posting consistently across multiple platforms can be time consuming. This is why many social media influencers use social media scheduling like Buffer or Hootsuite. These systems allow users to design and plan content ahead of time. It allows them to schedule it to post at a specific time, allowing more freedom and flexibility in their schedules.

How to create high value content?

High value content is what social media platforms are trying to push through their algorithms. This is content that users want to see, but how do you create it?

Here are four tips to creating high quality content:

  • Be Real – Authenticity has been shown repeatedly to be rewarded on social media. By being real and honest with your followers, you can create a more engaged audience.
  • Post Good Quality Imagery – High quality imagery and video content are vital in dominating the social media world. With billions of people using social media, you need to have good content to stand out. It has been shown that poor quality imagery actually is penalized by social media platforms leading to less reach and less engagement.
  • Be Relatable – If you are not speaking to where your followers and audience are at, you may as well give up. Stay up to date with news and the happenings that are affecting your audience so you can celebrate and sympathise with them.
  • Make Your Content Captivating – Sharable, captivating content is often the content that goes viral. Why? Because it is so, captivating that everyone wants to see it! Make your content captivating and shareable to reach a broader audience.

While social media may have once been “just a hobby”, it is now a business and a world of its own. While good content is key, that alone is not enough in 2021. To get to the top of the social media trends you need to understand the algorithms of various platforms. Spend the time studying the algorithms to work out the best ways to increase your reach in 2021.

 

 

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How to stop security ‘login alert’ notifications from Facebook, Spotify app

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R.I.P. ‘The Bold Italic’ closes up shop, ceases publication

Even though I found The Bold Italic of the last couple years annoying, I never wanted them to shut down as the online magazine announced today in a short post: Continue reading “R.I.P. ‘The Bold Italic’ closes up shop, ceases publication”

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